Infographic: What does your brand stand for?

A great infographic on 12 brand characters and the story behind each one. This is a great tool for developing a new brand as it gives you a good starting point.

Which character type does your brand fall into?

  1. The Purist
  2. The Pioneer
  3. The Source
  4. The Conqueror
  5. The Rebel
  6. The Wizard
  7. The Straight Shooter
  8. The Seducer
  9. The Entertainer
  10. The Protector
  11. The Imagineer
  12. The Emperor

 

Infographic: What does your brand stand for?
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